Back to School Fashion Trends

Study in style with tips from these Main Line boutique owners.


Heading back to school after the long summer away can feel like a way for kids to reinvent themselves, and their wardrobes. This fall, Main Line students will have a slew of styles to try from local boutiques.

Robin Freedman, owner of Boys Connection in Bala Cynwyd, says many designers are featuring cobalt blue and neon colors, but she still expects local boys to favor a more neutral palette. “The kids that we see on the Main Line, they’re pretty traditional,” says Freedman, whose store carries sizes from age 4 to men’s. “They don’t want to stand out too much, especially at that age.”

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Classic shades of navy and khaki will continue to help boys look crisp and clean this fall, and a comfortable fit and feel will remain a priority. For those looking to break the mold a little, broken-in looking jeans are a popular choice. For boys whose schools require uniforms, but still want to stand out from their friends, Freedman will offer bright ties and plaid shirts.

Much like boys looking to maintain a simple, elegant look, girls can find those options at Children’s Clothing Patch in Wayne. Items at this boutique transition easily across seasons and are even reinvented in different materials for those looking to keep a common aesthetic throughout the year. Their Peter Pan-collared seersucker dress, for instance, can be restocked in corduroy for cooler fall temperatures. The owner, Cheryl Rapp, agrees that navy is an ever-popular choice, but she’s watching out for pops of plum, turquoise and coral, as well.

Rapp will also stock a few more trendy pieces, giving a nod to unicorns in particular. Whether on shirts, dresses or toys, the mythical animal is joining cats and dogs in high demand, she says.

Girls looking for even trendier pieces can find them at My Kids Korner in Narberth, which caters to newborns through juniors. Owner Debbie Konowitch says strong colors for this season include fall main stay, burgundy, plus bolder patterns like blue and green camouflage.

While colors are pretty similar across ages, styles aren’t, notes Konowitch. For her younger customers, sparkly clothes and backpacks rule, while older students reach for more laidback and distressed options, like sweatpants and anything with rips or holes. She expects that sweats will be the most popular item at her store this fall.

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Whatever the trend or style preference, back to school shopping is a fun way for parents and kids to connect. 

Our Best of the Main Line & Western Suburbs Party is July 25!